Privacy Policy

Last updated: December 11, 2025

FeedBetter ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

Information We Collect

We collect information you provide directly to us, including:

  • Contact Information: Email address when you join our waitlist or contact us
  • Account Information: Information you provide when creating an account, including your name, company name, and Shopify store details
  • Product Data: Product feed data from your connected Shopify store, used solely to provide our audit and optimization services
  • Communications: Information you provide when you contact us for support or feedback

Automatically Collected Information

When you visit our website, we may automatically collect certain information, including:

  • Device information (browser type, operating system)
  • IP address and approximate location
  • Pages visited and time spent on our website
  • Referring website or source

How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our services
  • Process your requests and send related information
  • Send you technical notices, updates, and support messages
  • Communicate with you about products, services, and events
  • Monitor and analyze trends, usage, and activities
  • Detect, prevent, and address technical issues

Data Sharing

We do not sell your personal information. We may share your information in the following circumstances:

  • Service Providers: With third-party vendors who perform services on our behalf (hosting, analytics, email delivery)
  • Legal Requirements: If required by law or in response to valid legal requests
  • Business Transfers: In connection with a merger, acquisition, or sale of assets
  • With Your Consent: When you have given us explicit permission

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. You may request deletion of your data at any time by contacting us.

Your Rights

Depending on your location, you may have the following rights:

  • Access the personal information we hold about you
  • Request correction of inaccurate data
  • Request deletion of your personal information
  • Object to or restrict processing of your data
  • Data portability (receive your data in a structured format)
  • Withdraw consent at any time

Cookies

We use cookies and similar tracking technologies to collect information about your browsing activities. You can control cookies through your browser settings. Disabling cookies may affect the functionality of our website.

Visitor Identification and Marketing

When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email or home address. We (or service providers on our behalf) may then send communications and marketing to these email or home addresses. You may opt out of receiving this advertising by visiting https://app.retention.com/optout.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

Children's Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If we learn that we have collected information from a child, we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us at:

hello@feedbetter.io